thom. Vancouver Men's Salon and Barbershop.From barbershop to men's salon

If we think of the traditional male space, there are certain images that come to mind. One of those will be the barbershop, which for much of the country’s history has been a place that encapsulated the essence of the traditional male identity. Uncompromising, unchanging environments that eschewed sophistication for the base ideas of what it is to be a man. From the simplified seats and interiors to the barber, where any product beyond a little hair wax is considered ‘unmanly’, it is the spartan environment of the idealistic warrior, the ultimate expression of the historic masculine ideal.

...the barbershop is a product of its time, but that take on masculinity is no longer the only one.

— Thom Robins

Some may think the barbershop was also the place men could talk openly, but again, is that really true? They could talk, and frequently did, but as with everything else, the conversation in barbershops is shaped by the constraints of old school values. That is not deliberate of course, the barbershop is a product of its time, but that take on masculinity is no longer the only one.

The Modern man has evolved, and that is easy to see at thom., the men’s salon that is embracing identity as it is today and will be in the future. With a minimalist environment that removes the clutter and noise, the team at thom. believes in Neutral Masculinity – which is the understanding that there is no right or wrong when it comes to how one expresses or presents themselves. It is as varied as the men it refers to.

That inclusionary attitude changes the feel of the space completely. The conversation is different, with no self-imposed restrictions, men are free to talk about the things they actually enjoy, and it is the same with the cuts themselves. In this environment, men are free to inquire and explore, to ask for products, styles, ideas that they would be uncomfortable requesting in a traditional barbershop.

In many ways, the shift from barbershop to men’s salon reflects the male journey with masculinity itself. Looking to the future without forgetting the past. Salons like thom. represents the evolution of this, a freedom for men to claim their own identity and be the kind of man the individual wants to be.

Looking to the future without forgetting the past.